Technology has made it possible to communicate anytime, anywhere, and with anyone. As you read this, the next 2.0 version of just about everything is underway. The downside is that people now spend their time staring at their screens instead of engaging with each other. There has never been a more important time to develop human connectivity then right now. Despite the growth of technology, relationship is still the core of every successful business. People buy from those they trust, and trust is the outcome of relationship. The solution is to combine relationship with technology, and storytelling is the way to do that.